Southwest Airlines and Whole Foods are businesses that practice Conscious Capitalism. Conduct research on either company. Identify, summarize, and defend three characteristics of either company that are consistent with Conscious Capitalism ideals.
Using the resources describing Conscious Capitalism and fair trade, how does fair trade support the philosophy and practices of Conscious Capitalism? What are the challenges to implementation of fair trade in the developing world? What adjustments in product development would you have made in the simulation to overcome these challenges? How would these adjustments affect your global growth strategies?