business ethics lesson1
Overview of Business Ethics
Welcome to Lesson 1.
Making good ethical decisions are just as important to business success as mastering management, marketing, finance, and accounting decisions. While education and training emphasize functional areas of business, business ethics is often viewed as easy to master, something that happens with little effort. The exact opposite is the case. Decisions with an ethical component are an everyday occurrence requiring people to identify issues and make quick decisions. Ethical behavior requires understanding and identifying issues, areas of risk, and approaches to making choices in an organizational environment.
Reference: FERRELL, FRAEDRICH, AND FERRELL (2013). BUSINESS ETHICS (10th ed.). Stamford, CT: Cengage Learning.
Read the case study: Starbucks (company overview and ethical issues faced over past years).
Using the following links, research issues surrounding the case study:
Create a presentation answering following questions:
1. Why do you think Starbucks has been so concerned with social responsibility in its overall corporate strategy?
2. Is Starbucks unique in being able to provide a high level of benefits to its employees?
3. Do you think Starbucks has grown rapidly because of its ethical and socially responsible activities or because it provides products and an environment that customers want?
Upon completion, upload your assignment in Moodle.